Byron (Sir B) Ellington

Sir B, born Byron Ellington, was born in Jamaica from the Rockfort area in Kingston 2. As a youth he grew fascinated with reggae music and was lured by the powerful sound system masters, such as Stereograph, Blackstar, Jah Love, as Killamanjaro. He started to play drums in a band every weekend with friends, but eventually started his own sound system called; Board of Education. His love for the music merged into collaborations with other soundmen such as Boeweeble International, the legendary Leroy Sibbles, and his sound system called Papa Melody amongst many others.

Upon moving from Jamaica in the early 80’s with his brothers and sisters, he migrated to Canada. In 1992, while taking a break from the sound systems, he was discovered by Elaine Thompson (also known as E.T.) of CHRY. Thus, radio took root as he fell head over heels in love with the radio and became the notorious “Sir B”. While doing fill-ins for King David and Delroy G. of the same station he completed his Radio and Broadcasting course. In 1995 he was offered his own program by Neil Armstrong who was the Program Director at the time. Sir B’s program Cool Runnings has been one of the more successful radio programs on CHRY 105.5 fm to date. He stresses that through the years there have been many people who have helped him along the way who he holds the utmost respect for such as Elaine Thompson, Neil Armstrong, Mr. Karl Mullings, Luther Brown, King David and the list goes on.

The Host with the Most and his Master of the Nights’ distinctive voice can be heard each and every Saturday from 12 a.m. – 3 a.m., on CHRY

Noel Harry

Noel Harry is the co-founder of Sekkle,, and is currently the President and CEO of Diego-Armand inc., a lifestyle apparel company he founder in 2011. In this capacity he is responsible for the leadership, strategic development and day-to-day management of Diego Armand’s business.

Prior to his current position Noel served in various roles including President of a Computer Sales and Service Company and as an Operations Manager for a large Multi-National Car Rental Company.

Noel was born near Negril in western Jamaica and migrated to Canada in 1981. He currently resides and works in Toronto. However at times you can find him wondering around Negril.


Kris Kelli

In 2002, an average night of karaoke for the not so average Jamaican beauty, Kristen Kelli Ann McGregor, became the night the 17 year old was renamed and revived as the Reggae/Pop sensation “Kris Kelli”.

Kris Kelli, born and raised to the Caribbean island of Kingston, Jamaica was discovered that night singing a popular Nelly Furtado song by Nellie’s Manager himself, Chris Smith. Kris’s partnership with Smith quickly led to her addition as an artist to the roster of Fiwi records and the 2003 release of her single “Hide Away”.

Much of the next 18 months had Kris in the studios working with several top Jamaican producers on her debut album “My World”. This album boasted two tracks including two collaborations with artists Beenie Man and Vybz Kartel. The LP was later released in September of 2006 by Pony Canyon International in Japan and after gaining momentum from fans, was followed with album promotional tours, radio interviews, performances, and photo shoots for magazines in the cities of Tokyo, Osaka and Okinawa.

Kris also filmed 3 music videos for “Step Up”, We’re Missing You , and “Sweet Intro” respectfully . “We’re Missing You”(the tribute) became an instant hit and was on the MTV’s Tempo Cross Caribbean countdown top 10 video chart for 13 weeks and peaked at the #2 position for 5 weeks. The video was also nominated for the Best Video for 2007.

Following through with the planned strategy in 2009 was a year of breakthrough performances, recording more Singles, breaking into new areas (video and record production), filming two music videos and working with Producers that she has not worked with before. Kris Kelli’s video for the Hit Single ‘Kotch Aroun’ ,conceptualized and directed by her, was shot in five (5) locations in and around Kingston. The song Kotch Aroun was nominated by the MP3Awards in the Reggae category and the video was nominated by Carivibez TV in the category of BEST FEMALE VIDEO for 2009. This video was No. 1 on RE TV for five (5) weeks and No. 1 on Carivibez TV for seven (7) weeks; it can be viewed on all the local channels in Jamaica as well as Tempo and BETJ and more. A motivational single “Never Give In” on Don Corleon’s Feminine Riddim was recorded in the last quarter of 2009 and has received a lot of love from the radio DJ’s.

As one of the hottest new members on the Block Entertainment roster (Yung Jeezy, Yung Joc, Gorilla Zoe) Kris Kelli continues to record and collaborate as she rises closer to her destined pop super-star status.

Raine Seville

Loraine ‘Raine’ Seville“…As well the singers as the players on instruments shall be there: all my springs are in thee”- Psalm 87 verse 7 Born on July 25, 1986, Loraine ‘Raine’ Seville has had a passion for music, for as long as she can remember. She has performed at weddings, office parties and school concerts, and in 2005, she closed a special CVM Valentine’s Day Show, while still a student at Jamaica’s coveted University of Technology- UTech-. Between 2004 and 2005 Raine was a part-time student at the Edna Manley College of the Visual and Performing Arts and between 2006 and 2007, attended voice classes with the distinguished voice trainer Georgia Schlifer. Not neglecting school, she holds a Bachelor’s Degree with honours in Marketing/International Business from UTech. This, not only for the betterment of herself but as her parents thought it was best to at least complete her studies up to tertiary level, before pursuing music.

It is no surprise, then, that following and completing their wishes, Raine has the full support of her family. Leaving a secure job in marketing for the ever-changing world of music, holds no terrors for Raine, as she uses, as her foundation, the confidence her father expressed in her before he died. Interestingly, shortly before her father died, he said out of all his kids, if he was to die, he knew she would be the only one he wouldn’t have to worry about. That she says gave her a permanent drive to succeed and made her truly realise that it was her duty and responsibility to achieve, no matter what obstacles may come her way.

Loraine Seville’s transformation from aspiring amateur singer to Raine, the full-fledged professional, is the kind of story which scriptwriters dream up and youngsters dream of. It was mid-2007, while she was by a popular Plaza in Kingston Jamaica, sitting in her van singing when Serani of Producing trio DASECA, heard her, came over and said ‘yuh can sing’. Two days later he saw her again, requested a demo and she of course said ‘no problem!’. She went home, got the demo together, saw him the next day and he said he loved her voice and would love to work with her. The link has been there ever since.

One year later, with lots of lessons learnt and hard work put in, Raine is the First Lady of the high-riding DASECA camp, with her unforgettable R&B/dancehall sound. Her solo single ‘Drive Me Crazy’, along with a video, is set for release soon. She is also featured on three duets, titled: ‘Rain A Fall’ and ‘Crying for Peace’ with Serani and ‘Reserve’ with Reggae and Dancehall Artiste Bugle. She applies her marketing knowledge to her career, explaining that music is the love of her life and it has a lot to do with marketing. In her case, she is the product, and through DASECA, she is being marketed to the world.

Loraine describes her personal self as a dedicated, spiritual and focused artiste who is always willing to learn. She is a very laid-back person who loves to communicate, loves to help people and is very spiritual as she puts the Lord first in everything that she does. Raine, the artiste, is a dedicated and disciplined person, who studies her influences, in order to always try to better herself as an artiste. She has high hopes of being not only a singer, but also becoming a mogul in the business. Influenced by entertainers such as Whitney Houston, Lauryn Hill, Tupac Shakur, Tanya Stevens, Lady Saw, Bugle and Serani, Raine hopes to one day reach their levels of success.

She says her aim is to uplift the music. She promises that she won’t allow negativity to stop her from progressing, and will try her best not to contribute to negativity. My destiny lies within me, so once I have God, health and courage I must.


Shauna McKenzie (born May 22, 1983, Kingston, Jamaica) known commonly as Etana is a reggae singer from Jamaica. Her debut album “The Strong One” was released in June 2008.

Shauna McKenzie, the only girl in a family of boys, Etana grew up in the eastern Saint Andrew community of August Town where she currently resides. Her vocal talent was discovered when she was eight years old and was overheard singing along to a 1991 hit by the group Air Supply.
Etana migrated to the U.S in 1992. She went on to attend Broward Community College with the intention of becoming a registered nurse.

Following her decision to prematurely exit college in 2000, Etana joined a female vocal group named Gift. At the time Universal Records was interested in their music so Etana reluctantly agreed to wear the skimpy outfits dictated by the music industry’s pervasive stereotyping of female artists; then one day, she could no longer conform.
Etana returned to her Kingston birthplace; music still beckoned but this time, it had to be done on her terms. Etana wanted to deliver dignified, emboldening words shaped by her embracement of Rastafarian principles, which include a royal representation of women, adhering to a natural lifestyle, and an acknowledgment of the teachings of Marcus Garvey and Emperor Haile Selassie I. That opportunity arrived in 2005 when a friend brought her to Kingston’s Fifth Element Records, who were then enjoying success with Richie Spice’s single “Earth A Run Red” and his album “Spice In Your Life”. Spice was heavily booked for American and European tours; Etana auditioned to become one of his backup vocalists and so impressed Spice’s management team, she was immediately asked to accompany the Rastafarian singer on his tour dates. Etana gained invaluable experience as a member of Spice’s entourage performing throughout Europe and North America.

While in the studio with the guitarist and percussionist from Spice’s band, Etana put together the song that heralded her arrival Wrong Address. Audaciously fusing acoustic folk with roots reggae rhythms and strains of neo soul influences Wrong Address was based on the experience of Etana’s aunt being told to lie about where she lived in order to gain employment.
The compelling single, which resonated with many hard working Jamaicans who live in poor communities that are further stigmatized because of gang related violence, was duly rewarded with heavy radio rotation, reaching the number 1 position on several Jamaican charts. Etana’s second major hit Roots was inspired by her travels to Africa (her very first solo performance was in the West African nation of Ghana where she was showered with overwhelming adulation).
The remainder of songs on The Strong One presents an eclectic mix of Etana’s ideas and influences, which include veteran soft-rock duo Air Supply, the queen of country-kitsch Dolly Parton, the king of reggae Bob Marley and the cultural efforts of Sizzla Kalongi.
Etana was nominated for the 2008 MOBO Awards, to be held in October 2008.

Christopher Martin


Jamaica is a special country when it comes to talent, like the many rivers that run through the green island so does talent gush from its inner communities and towns. One such talent that has carved out a niche for himself is Christopher Martin. Think swagger, sex appeal and tremendous talent. Among his contemporaries there is no comparison to Christopher’s vocal strength, outstanding stage performance and his ability to have patrons singing his every tune. Christopher Martin is the quintessential modern artiste!

Hailing from the rural community of Back Pasture, St. Catherine and born on Valentines Day in 1987 to parents Cleveland and Maxine Martin, from an early age Christopher honed his talent at Watermount All-Age School and later went on to graduate from St. Jago High School. It was during his High School years that his love for music and sports blossomed leading him to enter Jamaica’s number one talent show in 2005.

Martin went on to win the Digicel Rising Stars competition and further cemented his position in the hearts of Jamaicans when he participated in the Digicel’s Christmas promotions in 2005. Christopher created history when he became the first Digicel Rising Stars Alumnus to score a hit single on the charts in Jamaica with the song “Love is all We Need’

Soon after the artiste debuted is first single, he joined the Big Yard recording outfit which is home to diamond selling artiste Shaggy and Producer extraordinaire Robert Livingston. Following on his initial success, Martin became one of the most sought after artiste on the Jamaican entertainment scene. But he did not rest comfortably, however, as he has consistently churned out hit after hit using his tremendous vocal prowess and proven lyrical ability to win himself more fans.

Christopher Martin has greeted the world with hits such as Nah Go Change, Take My Wings, Tonight, Giving It, the chart-smashing single, Jamaican Girls , Driver and Gallis featuring Busy Signal. Martin has also worked with the best of the best over the years including Robert Livingston of Big Yard, Arif Cooper of Fresh Ear Productions, Shane Brown of Jukeboxx, Christopher Birch and Mosiah Music to name a few.

Fast forward to 2010 and Christopher Martin is as strong as ever. The artiste continues to unleash the hits with new songs such as Real Friends, Melody to My Song, Paper Lovin, Come Where You Going, Journey of love, Vibe is Right and the European Smash To the Top: a collaboration with German Reggae Star, Gentleman. All these songs have done well both locally and internationally with To the Top winning Christopher Martin a spot on Gentleman’s Multicity European Tour performing in Germany, Switzerland, France, Holland, Spain, Luxemburg, Poland, Macedonia, and the Czech Republic.

The artiste, who has claimed his position as a staple on the Jamaican entertainment calendar and is making his way through the European scene, also has a presence in Asia as he recently releases his first self titled album in Japan under the Rockers Island Imprint.

Christopher Martin has come full circle and is continuously growing his fan base locally and internationally. Christopher Martin is ever thankful to the many fans that listen to his music and believe in his talent: “It has been a journey and my quest to bring my music to all corners of the earth continues. I have had many successes and I give thanks to the fans that have supported my career. It is challenging sometimes but I believe in music and I see the power it has so I will always try to put out good songs for people to enjoy”.


Craig Serani Marsh, a.k.a. Serani is a dancehall artist signed to JVC Entertainment. He is best known for his involvement in Sean Paul’s album The Trinity and his 2008 single No Games. Serani also released the singles Doh and She Loves Me.

Serani was born June 7, 1982 in Salisbury, Maryland, USA. He decided at a young age that his two other best friends who also shared the same interest in music should put together DASECA productions in 2001. Three friends David Anthony Harrisingh, Craig Serani Marsh, and Craig Andrew Harrisingh had a goal to produce all the major Reggae artist in Jamaica.

In 2006, Serani co-produced the first two singles on Sean Paul’s new platinum album Trinity, including “We Be Burnin’”, which was the first released single. “We be Burnin’” track helped Trinity break a Jamaican record of 107,000 copies sold in the first week. Serani also produced the album Smash riddim, which hosts the song “Dutty Wine” by Tony Matterhorn. Dutty Wine was the number one song in Jamaica and England for a lengthy period of time. Serani and his DASECA. He is frm Salisbury he go family from ther adin princess anne MD crew are credited for helping bring into the limelight other Jamaican heavyweights such as Mavado, Alaine Laughton and Bugle with their catchy beats such as the Anger Management riddim on which Mavado voiced his landmark hit “Real McCoy”. DASECA productions has also produced hits for other Reggae icons such as their colleague and Alliance crew leader Bounty Killer, Busy Signal and Vybz Kartel amongst many others. They are also the backbone of The Alliance affiliated band Anger Management. His first and very successful attempt at singing was on Mavado’s hit song Dying which is featured on the latter’s début album Gangsta for Life: The Symphony of David Brooks. He sang the hook and Mavado chanted the verses.

Yohan Blake

A new sprint star was born in the space of 20 days in 2011. His name? Yohan Blake.  The 21-year-old Jamaican had gone into the year touted as a sprinting prodigy and the man most likely to succeed his training partner Usain Bolt. Looking ahead to 2012, Blake was viewed as the world record holder’s most likely threat to retaining his Olympic 100m crown in London. But delivery on such promise appeared a long way away and certainly not as soon as 2011. Yet in the space of three weeks in August and September Blake turned the world order on its head.

It all started on a breezy Sunday evening in South Korea and will most likely be remembered as the sporting shock of the year. The scene? The 100m final at the IAAF world championships in Daegu when Blake ended Bolt’s three-year reign of supremacy at championship level.  It was a remarkable 100m final and the triumph of the pupil over the master – both men are coached by Glen Mills. As he had done when he won this title two years ago in Berlin, breaking the world record in the process, Bolt indulged in his characteristic showboating before the race but then lost his concentration committing a false-start.

Then, once the excitement among a stunned audience had died down, it was left to Blake, a member of the adidas-funded Racer’s Track Club, to sprint to victory in 9.92sec despite a headwind of 1.4 metres per second. Blake finished 0.16sec ahead of the second-placer in completing a victory which was “Boltesque” in its dominance.

Seven nights later – in fact, in the last event of the championships – Blake laid claim to the moniker “athlete of the championships” when he ran the third leg for the victorious Jamaica 4x100m team. Their winning time, 37.04sec, is a world record.  Four days later, and after a 12-hour flight to Europe, Blake hit the ground sprinting again. This time it was at the Zurich Diamond League meeting where he left a world-class field trailing in his wake as he clocked a lifetime best 9.82sec.  That was on the Thursday evening. By the end of the following Sunday, he’d repeated the performance – yet another 9.82sec – this time in Berlin and on the same stretch of track on which Bolt had broken the world record two years earlier.

Yet the most stunning performance of Blake’s remarkable 20 days was to come. Until the Diamond League meeting in Brussels, Blake had been regarded as a 100m specialist whose 200m potential was real but untapped and probably best left for another year. He is, after all, still a youngster.  But in Brussels on September 16 he stepped well and truly out of the shadow cast by Bolt’s reputation. His winning time of 19.26sec in the Belgian capital is the second fastest ever clocked for the distance. And it could have been even faster. Blake’s reaction time was the slowest of the nine-man field and, remarkably, it was his first 200m race for four months. “Tonight I was aiming to run 19.5,” Blake said. “I was expecting something fast but not this fast. “The last 40 metres was crazy. I’m like a beast. I just take it out on the track. When I saw him (Usain Bolt) run 19.40 at the worlds I knew I could go fast like that. I am the man next to him next year. I’m looking forward to competing with him next year.”

So where has Blake come from? In terms of his development he is still in his formative years. But the record showed going into 2011 that Blake had already gone toe-to-toe with the globe’s greatest sprinters and demonstrated that he is mature beyond his years. He is mentally tough going into the race and, when the gun fires, is explosive out of the blocks.

He went into this season having already clocked six legal sub 10-second times for 100 metres, and burst into 2011 with the fastest season’s opener since Bolt in the last Olympic year. A following wind of 2.2 metres per second was just in excess of the legal limit but did little to soften the impact of Blake’s 9.80sec at the Jamaica Invitational in Kingston on May 7. It delivered a clear message to the sprinting fraternity – that Blake was the future of the discipline.   Blake, who is a member of the adidas Next Generation project, revels on the big stage. But like many of the world’s elite performers he had come face-to-face with bitter disappointment. His came three years ago when he went to the IAAF world junior championships in Bydgoszcz as the outstanding favourite to win gold at the 100 metres. Two years earlier in Beijing, when he was just 16, he had finished third. But in the Polish town, after a smooth passage through the qualifying rounds, he was slow out of the blocks in the final and missed out on the medals altogether.  Within 12 months, though, Blake was sprinting half-a-second faster and leaving not only the bad memories of Bydgoszcz behind him but his rivals too.  In Rome on July 10 2009, he scorched to 9.96sec to finish third behind fellow adidas sprinter Tyson Gay. Blake was just 19 years and 197 days. No one younger has ever broken 10 seconds. Then one week later in Paris he went faster still – this time to 9.93sec – behind Bolt.  Much of the credit for Blake’s development can be given to his coach Glen Mills whose Jamaica-based Racers’ Club is one of two adidas-funded programmes – the other being in Florida. The Racers’ Club offers an environment in which tomorrow’s stars can live, eat and train alongside the Olympic and world champions of today.

Under Mills’ tutelage, Blake stepped up another gear in 2010 clocking a further four legal sub 10-second times with the headline performance coming in the most remarkable sprint race of the season on a cold, wet and blustery August evening in London.  Conditions aside, the Crystal Palace track has a reputation for being one of the slowest on the circuit so hopes were not high of a special performance. But with Gay blitzing to a stunning 9.78sec, Blake ensured it was something other than a one-man show as he broke another career-defining barrier in second place. Blake’s time of 9.89sec into a headwind was stunning and suggested there was more to come.

Away from the track Blake shares the sort of sporting passions that are typical of a young Jamaican. He is a keen cricketer and takes every available opportunity to catch up with the sport at which the West Indies are past world champions. Indeed, in a charity game in Jamaica last October, he claimed the prized wicket of Chris Gayle who is one of the game’s most powerful and stylish batsmen. The wicket fell when Gayle mistimed a back-foot drive off Blake’s bowling offering a straightforward chance to the mid-off fielder. And who was the player fielding at mid-off? None other than Usain Bolt.

Facts and figures

Born: December 26 1989, St James, Jamaica world 100m champion  world all-time No.2 at 200m and, along with his Jamaican teammates, holder of the 4x100m world record.  At 19 years and 197 days he is the youngest man to have ever broken the 10-second barrier for 100m  lifetime bests – 100m: 9.82sec (2011); 200m: 19.26sec (’11)

Timeline – Blake’s 20-day rise to stardom

August 28   he wins world 100m title in Daegu, clocking 9.92sec into a 1.4m/sec wind
September 4 Blake runs the third leg for Jamaica as they take gold and break the world record for the 4x100m in Daegu
September 8 scorches to 100m victory at the prestigious Zurich meeting on a windless night in 9.82sec
September 11  repeats his Zurich performance in Berlin with another win in 9.82sec
September 16  stuns Brussels with the second fastest ever 200m, 19.26sec

The world’s 10 fastest ever 200m runs

19.19 Usain Bolt  Berlin, August 2009
19.26 Yohan Blake Brussels, September 2011
19.30 Bolt  Beijing, August 2008
19.32 Michael Johnson, Atlanta, August 1996
19.40 Bolt  Daegu, September 2011
19.53 Walter Dix  Brussels, September 2011
19.56 Bolt  Kingston, May 2010
19.57 Bolt  Brussels, September 2009
19.58 Tyson Gay   New York, May 2009
19.59 Bolt  Lausanne, July 2009

Personal information
Nationality: Jamaican  
Born: 26 December 1989 St. James, Jamaica  
Height: 5ft 11inches (1.8 meters)  
Weight: 76 kg (168 lb)